Striking The Right Chord
Inspiring someone to pause, read, analyze your marketing message and then make a buying decision, requires that your advertising do more than present a passive pitch or use a cute puppy image.
It should strike a chord with your audience by appealing to their intellect and emotions.
How Does a Creative Agency Reposition Clients With Mature, Well-defined Marketing Campaigns ... Into New, Broader Markets?
When do you introduce corporate and/or product branding into that client’s marketing strategy? And, when do you discuss all of this with your clients?
Technical jargon is great when talking to someone in a peer group but usually misses clearly communicating to those who actually make a buying decision...ya know, the ones we work so hard to attract and spend loads of money to influence.
Now That Your Website Is Launched It's Time To Set Up An Effective Website Blog.
Done properly, frequent blog posts can become a wonderful fishing pole to attract new viewers who are searching for your topic (product or service).
Blogs also feed content out on Twitter, Facebook and Google+, offering you a great advantage throughout all social media.
A Funny Thing Happened When I Tried to Login Today …
We almost never think about the lifespan of our website. We bought it and it's there for us 24/7. Right?
That is of course until you go to your website and get a message that says either “Error", "try again” or even worse, “This url is available for $9.99 Today”.
Yikes.
HQZ’s philosophy on web hosting is to allow or enable clients to establish their own relationship with the host company with whom they want to work – they either already have an existing relationship with or have selected a specific host.
