2022 Customer Approach
Research data directly from customers always provide a broader perspective of helping you understand their agenda. It also allows you to identify them more closely by delivering a new, relevant and personalized message rather than simply polishing last year’s message.
Customer Experiences Morphing
Your customer experiences directly involve engagements, costs, buying frequency and overall customer loyalty. The better a customer experience … the better your business does your customers appreciate. It matters!
E-Mail Deliverability Is A Process
There is an important distinction between email delivery and deliverability. Delivery is when the Mailbox Provider (MBP) - Gmail or Hotmail - accepts an email into their network. Whether it lands in spam or the inbox, it is considered delivered. Deliverability refers to whether your audience has received the email into their inbox, which therefore affects the actual open rate.
Lessen e-Marketing Risks
Having proper protections supporting your website keeps it secure while improving its reliability. The more reliable your site, the more your visitors trust that you can keep their information secure which builds greater trust in your brand.