Hints To Creative Lead-Generation Content
LinkedIn's global content marketing head develops content targeting approximately 450 million users. His task is converting interested users into paying for the company's business solutions and premium subscriptions. He and his team also drive the lead generation bus.
If you aren’t keeping your website up-to-date, you are missing many business opportunities. Your website sits on the Internet and is surrounded by zillions of others. If your website isn't 'rippling' the surface of the Internet, it very quickly might fade out of sight altogether.