Change Marketing Approach Now
The way people purchase things is dramatically different since Covid-19 began. Latest numbers reflect that 67% of consumers now use multiple channels to complete a purchase transaction – heavily on online.
Marketers Meet Virtual Events
Remember when “events” were conventions or trade shows? Given the past years business upheaval, virtual events are now outperforming traditional trade show/convention venues. Face to face marketing has almost disappeared and has been replaced by virtual events – which are now the new norm and seem to be working out surprisingly well.